Technology
SMART Campaigns
The FetterCMD SMART Campaigns module will dramatically transform your ability to deliver high-quality messages to the field without the burden of extensive project management.
Advantages
- Capture meaningful data for deeper segmentation and client intimacy
- Improve conversion rates with faster market response
- Reduce cost per acquisition with automated tools
- Gain dramatic efficiencies in campaign management and speed to market
Getting Started
The SMART Campaigns web-based application allows users to manage all aspects of a multi-touch campaign, including:
- Customized mailer creation
- Mail file uploads
- Response capture
- Suppression list uploads for multiple touch mailing efforts
- Participation data from Personalized URLs (PURLs)
The automated SMART Campaigns module provides templates to help organize mailing materials like postcards, letters, and self-mailers. Fetter will even print and mail your campaigns directly from one of our production facilities strategically located across the country for cost-effective campaigns from start to finish.